Build your skincare routine for beginners
New to skincare? Discover how to build a beginner-friendly skincare routine with expert tips and Lancôme essentials for every skin type.
Building a skincare routine can feel overwhelming with so many products to choose from. It’s easier to invest in a complete set from the start, rather than picking up products one by one. Black Friday gives you the opportunity to discover your skincare essentials and build a consistent routine you can stick with.
How to build a beginner skincare routine?
Choosing the right skincare routine will make more of a difference than how many products you use. Healthy-looking and glowing skin is less about the number of products you use and more about building a consistent routine. Instead of chasing a 10-step routine, build yours around four essential pillars.
Cleanse
Cleansing is the first step in any effective skincare routine, removing dirt, excess oil, and makeup residue. This crucial step lets your skin breathe and prepares the skin for other products more efficiently.
Treat
Serums are formulated to target specific concerns, such as dullness, dark spots, or visible signs of aging. A few drops are enough to achieve deeper hydration and better absorption of the next products.
Moisturize
Healthy, glowing skin doesn’t happen accidentally. It requires daily care. Moisturizing plays a critical role in supporting the skin barrier, preventing dryness, and improving skin texture.
Protect
Most visible aging signs are caused by sun damage, leading to dark spots, dullness, and fine lines. Beyond sunburn, unprotected sun exposure is one of the leading causes of premature aging. That’s why applying SPF needs to become a daily habit.
Common Beginner skincare mistakes to avoid
- Using too many products at once. Skin needs some time to adapt, so start building your routine with fewer, effective products before adding more.
- Applying products in the wrong order. Always go from lightest to richest texture: cleanser, toner, serum, moisturizer, then SPF.
- Skipping sunscreen. UV damage happens year-around, even on cloudy and cold days. By skipping SPF, you risk sunburn, pigmentation and preamture aging.
- Expecting overnight results. Consistency matters more than speed. Give your routine a few weeks before judging the results.
- Introducing too many active ingredients simultaneously. This is the most common mistake, which feels harmless, but can do a lot of damage. Using several products is exactly where irritation begins, but good layering routine is not about using more. It’s about respecting how much stimulation your skin can actually tolerate.
Building a skincare routine doesn't have to be complicated. Start with a few essentials, stay consistent and choose products that match your skin's needs. Black Friday is the perfect time to invest in a complete skincare routine and establish healthy habits that last beyond the season.
Your morning skincare routine: protect and prepare your skin
Step 1. Cleanser
Wash your face with lukewarm water, then massage a cleanser over damp skin. Rinse with lukewarm water again. It’s an essential step in prepping your skin for the day.
Step 2. Serum (Génifique Ultimate)
For healthy, glowing skin, use Génifique Ultimate Serum which helps strengthen the skin’s barrier with just a single drop. Let the formula fully absorb for hydrated, plumped and younger-looking skin.
Step 3. Moisturizer
Once your face is clean and serum has absorbed, gently apply a moisturizer to help maintain hydration and leave skin feeling soft and comfortable.
Step 4. SPF (UV Expert)
Finish your morning routine with daily SPF. Apply UV Expert Aqua Gel daily across all facial zones as the final step of your skincare routine to help protect skin from UV exposure.
GÉNIFIQUE ULTIMATE SERUM
Dual Repair Augmented Serum
Rénergie Collagen+ Lift-Xtend Cream
A New Dimension in Collagen Science
UV Expert Aqua Gel
Advanced Daily UV Protection SPF50 PA++++
Your night skincare routine: repair and renew overnight
Step 1. Cleanser (double cleanse if wearing makeup)
Before going to sleep, don’t skip cleansing your face. If you’re wearing makeup, cleanse twice. Removing makeup, SPF and daily impurities helps leave the skin clean and ready for your evening skincare routine.
Step 2. Serum
Night time is prime repair time for the skin, which makes it the perfect moment for serum ingredients to do their best work. Apply it on clean skin morning and night to help repair skin barrier, improve radiance, and reduce fine lines.
Step 3. Eye cream
Gently apply the eye cream to nourish your delicate eye area overnight. You can go for the Génifique Ultimate Eye Cream.
Step 4. Moisturizer or night cream
Finish your night routine with a moisturizer or night cream. Its richer formula nourishes skin more deeply than a day cream and repairs visible damage overnight, so skin feels soft, fresh and glowing by morning.
How to choose the right Lancôme products for your skin type?
Dry skin
Dry skin can look dull and dehydrated without enough moisture. Look for hydrating formulas suitable for your skin, and apply twice a day to keep skin healthy and glowing.
Combination & oily skin
Oily and combination skin already produces extra oil, so choose lightweight textures that hydrate without adding shine or leaving a heavy or greasy feel.
Mature skin
To preserve youthful-looking skin, reach for firming formulas. Génifique Ultimate Serum helps repair the skin barrier and visibly reduce fine lines. After the serum is absorbed, follow with Rénergie H.P.N. 300-Peptide Cream to improve firmness, or Hydra Zen Cream for lightweight hydration and radiance. Finish with UV Expert SPF, daily sun protection, which is one of the most effective ways to prevent premature aging. Make this product your daily anti-aging essential.
GÉNIFIQUE ULTIMATE SERUM
Dual Repair Augmented Serum
Rénergie Collagen+ Lift-Xtend Cream
A New Dimension in Collagen Science
UV Expert Aqua Gel
Advanced Daily UV Protection SPF50 PA++++
The Best Lancôme skincare routine to shop during Black Friday
Black Friday is a great opportunity to build your entire skincare routine at once instead of purchasing products separately. Black Friday’s special discounts make it easy to get everything you need, all in one go. Here are two routines to shop, depending on your skin’s needs.
Starter routine
New to skincare? Start with this starter routine. First, cleanse to remove dirt, oil, and pollutants, then apply a few drops of Génifique Ultimate Serum to support barrier repair and radiance. Follow with Hydra Zen Cream for up to 48 hours of hydration, leaving skin nourished, even, and plumped. Finish every morning with UV Expert products, designed to protect against photo-aging and sunburn.
Anti-aging routine
For more mature skin, this routine targets firmness and wrinkles. After cleansing and toning, gently massage in a few drops of Rénergie C.R.X. Triple Serum Retinol, then layer Rénergie H.P.N. 300-Peptide Cream to visibly reduce the appearance of sagging, wrinkles, and dark spots. For an extra firmness, add Absolue Longevity The Soft Cream from Lancôme’s most luxurious skincare collection. Finish with the Eye Cream to reduce dark circles and firm the eye contour.
Rénergie C.R.x. Triple Serum Retinol
NEW RETINOL TECHNOLOGY
Absolue Longevity Gift Set
Holiday Limited Edition
GÉNIFIQUE YEUX ULTIMATE
DUAL REPAIR CONCENTRATED EYE CREAM
